Thursday, November 19, 2015

[Inside AdSense] Give your site a content boost - 5 tips to grow site visitors

If you're like most publishers, you think a lot about how to grow your site audience. It should be no surprise that for this topic, content is key. Great content attracts and engages new users and keeps your wonderful old users coming back again and again.

But how do you produce content that is high in quality, value, and unique? As you build your new content, use these five tips in the Inside AdSense blog to make what you create as engaging as it can possibly be.

Posted by Jason Le and Draven Leong

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Tuesday, November 17, 2015

[Inside AdSense] When writing for humans, it helps to think like one

Suppose you want to come up with a new way to engage your site visitors and attract more of them. You could lie on the couch and hope to dream up a genius idea... or you could try human-centered design.

Human-centered design is a creative approach to problem solving. It's taught by innovative institutions such as IDEO and the Stanford Design School and is often used to design new products.

Learn more about the human-centered design in the Inside AdSense blog.

Posted by Michael Le, Strategic Partnership Manager

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Friday, November 13, 2015

[Inside AdSense] The time is now for multi-screen

We live in an exciting time, where the number and variety of connected devices are growing at a rapid pace. People are coming online for the first time, and they're accessing the Web through a mobile device.

Having a solid multi-screen strategy will help you prepare for the next wave of mobile web users. By following the simple steps in our blog post, we can help set you up for success on mobile web and answer questions like: How will my users react?, how do I keep my brand identity?, and what will happen to my earnings?

Read the blog post in the Inside AdSense blog.

Posted by Felix Nermark, Marketing Communication Specialist

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Thursday, November 12, 2015

[Inside AdSense] Engage your mobile audience with these best practices

74% of people say that when a site is mobile-friendly, they're more likely to return to that site in the future, according to a Think With Google study.

Download The AdSense Guide to Mobile Web Success to learn practical ways to engage and delight your mobile audience. Get tips on how to:
  • Potentially boost mobile ad revenue with the best ad placements
  • Choose the right mobile ad formats for your site
  • Send push notifications to your audience just like an installed native app
  • Help your audience jump back into your content with just a single tap
Learn more in the Inside AdSense blog and download your free copy of the AdSense Guide to Mobile Success now.

Posted by Jay Castro, Audience Development Specialist

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Friday, November 6, 2015

[Inside AdSense] Turn your passion into profit with AdSense

Today, we're excited to announce our new AdSense website with a fresh design and new publisher stories. We traveled around the world, met several inspirational AdSense publishers, and now we'd like to share their stories with you.

Read more in the Inside AdSense blog.

Posted by Stacey Garcia, AdSense Marketing Manager

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Tuesday, October 27, 2015

[Inside AdSense] We heart Contributor: Here’s why you will too

You might have heard about Contributor through recent posts from the Google team, publishers, and the press. Today we want to share more about the product and provide you an easy way to promote this new revenue source to your site visitors.

Let's work together to help you earn more from your site and make your visitors happier with Contributor. Learn more about Contributor in the Inside AdSense blog.

Posted by David Stanke, Contributor Product Manager

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Monday, October 12, 2015

[Inside AdSense] Signing up for AdSense is now faster and easier

We've made it easier and faster to apply for AdSense and get your account approved.

Starting today, you'll have immediate access to your AdSense account once you sign up. Previously, when you applied for AdSense, you'd need to wait for your account information to be approved before you could access your account and place ad units on your site. Now you can create ad units and place them on your site right after signing up for AdSense.


Posted by Nikos Ioannou, AdSense Software Engineer

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