Monday, November 29, 2010

[Inside AdSense] The new AdSense interface: More controls

Based on your feedback, we've worked hard to give you more control over the ads on your site by improving the ad blocking options and making them easier to use. You can now block ads by advertiser URL, block categories of ads from showing on your site, and search and review placement-targeted ads by ad type, keyword, URL, or ad network to easily find, approve, or block ads in the ad review center. The video below provides an overview of these features:

http://www.youtube.com/watch?v=7VTjN-4S4so


We'll see you next week for our last video in this series on the new AdSense interface. Don't forget the popcorn!



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Posted By Inside AdSense Team to Inside AdSense at 11/29/2010 08:00:00 AM

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Monday, November 22, 2010

[Inside AdSense] The new AdSense interface: More insights

Now that you've had some time to dive deeper into the new AdSense interface, we want to be sure that you're taking advantage of the additional insights at your disposal to help you make smart business decisions. You can now customize graphs and run detailed performance reports to analyze the amount you've made from various ad formats, ad sizes, bid types, and more. Watch this video for additional information:

http://www.youtube.com/watch?v=-eUUJ3wZzzc


Stay tuned next week for another video!



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Posted By Inside AdSense Team to Inside AdSense at 11/22/2010 10:00:00 AM

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Thursday, November 18, 2010

[Inside AdSense] The new AdSense interface: Take the tour

To help you learn more about the new AdSense interface, we've created a series of videos that focus on different features and benefits now available to you. Over the next few weeks, we'll post new videos to the blog to ensure you learn all about the greater insights, control, and efficiency now at your fingertips. Today, we invite you to take a tour of the new AdSense interface. Check out an overview of the improvements we've made and the new features we've added:

http://www.youtube.com/watch?v=WMjra3sIhDM


If you'd like to start watching the rest of the videos, visit our new AdSense interface YouTube playlist or the video series tab of google.com/ads/newadsense.



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Posted By Inside AdSense Team to Inside AdSense at 11/18/2010 10:00:00 AM

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Wednesday, November 17, 2010

[Inside AdSense] Getting to know you at AdSense in Your City: Seattle

Last week, three other AdSensers and I went up to Seattle for our sixth AdSense in Your City event. After visiting Mountain View, Santa Monica, Chicago, New York, and Boston over the summer, we didn't want our publishers in the Pacific Northwest to feel left out!

Greeted with beautiful weather on Wednesday, we spent the day at a coffee shop meeting those of you who were free to drop in for a one-on-one consultation. Over pastries and cappuccinos, we chatted with publishers about ways they can earn more with AdSense, learning their stories and providing optimization tips. Everyone we met was incredibly friendly, sharing how AdSense has allowed their business to grow and offering suggestions to help us make the most of our time in Seattle. After checking out the Space Needle and Pike Place Market, we headed back to Kirkland to gear up for another day of optimizations.

We were thrilled to have publishers from Washington, Oregon, and Canada join us on Thursday for the event at our Kirkland office. Splitting up the group for optimizations, half consulted with us on their sites, while the others networked with each other, swapping stories about their own AdSense experiences and sharing tips and tricks. It was a great way for everyone (including us!) to learn something new and make some great connections.

We hope to hold more AdSense in Your City events in the coming months so we can continue to meet more of you in your hometowns. Want AdSense to come to your city? Leave us a comment to tell us where you are!



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Posted By Inside AdSense Team to Inside AdSense at 11/17/2010 09:45:00 AM

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Monday, November 15, 2010

[Inside AdSense] Spot a problem? Check the Known Issues page

We work hard to make sure that AdSense is always up and running smoothly. Even so, there can be slight issues, and when those happen, we try to resolve them as quickly as possible. To keep you informed about any issues our engineers are tackling, and provide you with workarounds so you can continue to effectively manage your account, we want to remind you about the Known Issues page.

We update this page regularly to keep you posted about our progress as we work toward a resolution. We also record recently resolved issues so you can check if something you've experienced in the past has been fixed.

In fact, we now have two Known Issues pages, one for the old interface and one for the new interface. This way, you'll know if an issue pertains to the interface you're using.

If you don't see your issue listed, join the discussion in the AdSense Forum to see if other publishers are experiencing the same thing. We monitor your feedback in the forum to help identify issues, so if multiple publishers are discussing a similar concern, we'll be sure to escalate it to our engineers immediately and post any details and workarounds to the Known Issues page as soon as possible. You can also report an issue about the new interface to our product teams directly from the interface by clicking the 'Report Issue' link available on the top of every page.

Thanks for staying on top of your account! We'll do our best to keep everything working as smoothly as possible.



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Posted By Inside AdSense Team to Inside AdSense at 11/15/2010 10:22:00 AM

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Friday, November 12, 2010

[Inside AdSense] Site maintenance on Saturday, November 13

This Saturday, our engineers will be performing routine site maintenance from 10am to 2pm PST. You'll be unable to log in to your AdSense account during this time, but we'll continue serving ads to your pages and tracking your clicks, impressions, and earnings as usual. In addition, your ad targeting won't be affected.

We've converted the maintenance start time for a few cities around the world:

London - 6pm Saturday
Alexandria - 8pm Saturday
Hyderabad - 11:30pm Saturday
Jakarta - 1am Sunday
Perth - 2am Sunday

To learn more about what goes on during these maintenance periods, check out this Inside AdSense post.



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Posted By Inside AdSense Team to Inside AdSense at 11/12/2010 08:30:00 AM

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Wednesday, November 10, 2010

[Inside AdSense] Introducing the new AdSense interface, now available globally

Last November we announced that we were starting to test a new interface with a limited group of publishers. Since then, we've been focused on adding new features and incorporating feedback from our testers. Today, we're excited to announce that we've begun rolling out the new AdSense interface to all publishers globally. Within the next few weeks, you should see a "Try the new AdSense interface" link appear in the upper corner of your account. Clicking the link will bring you to the new interface.

Built based on feedback we've heard from you, our publishers, the new interface is full of features designed to help you make more money with AdSense. We want to thank you for all the input you've given us, and show you some of the ways it's reflected in the new interface.



You've told us that data that helps you better understand your performance is critical to growing your revenue, so we've made sure that the new interface gives you more insights.
You can now run even more detailed performance reports by ad type, ad size, ad unit, targeting type, and bid type for total earnings and other metrics, over custom date ranges. You'll also find graphs of your data on the new Performance reports tab. You can quickly view impressions, clicks, and earnings all in one graph, compare text ad performance to image ad performance, compare date ranges, and easily analyze data to recognize trends.

You've continued to let us know that protecting your brand by having control over the ads that run on your site is extremely important, so we've improved our ad controls and made them easier to use.
All ad controls are now in one place, on the Allow and block ads tab. Here, you'll be able to filter ads from specific advertisers, categories, and ad networks. In addition, you'll notice that we've updated the ad review center to make it easier to review and manage ads that have been placement-targeted to your sites. You can now search for ads in the ad review center by ad type, keyword, URL, or ad network, and choose to allow or block them.

You've shared with us the need to manage your account more efficiently, so we've redesigned the interface to help you complete tasks quickly and easily.

The new interface allows you to quickly see your earnings and payment information, find relevant features, and make changes to your account. It also brings relevant help and other resources, like videos and blog posts, right into the interface, so you can get the information you need without leaving your account.

Once the new interface has been enabled for your account, we encourage you to give it a try. To learn more, check out google.com/ads/newadsense. You'll find additional videos, including a tour of the new interface, information about new features, and a getting started guide. You can also join the conversation in our Forum to share best practices and discover what other publishers think about the new interface.

Thanks again for all your feedback. We hope you like the new interface!



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Posted By Inside AdSense Team to Inside AdSense at 11/10/2010 06:00:00 AM

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Friday, November 5, 2010

[Inside AdSense] Announcing the new Inside AdSense Poland blog

We're very excited to announce the launch of our newest Inside AdSense blog: Inside AdSense Polska! Like our other Inside AdSense blogs, it will provide readers with optimization tips, product announcements, and other program information to help our Polish publishers maximize their earnings and make the most out of their Google AdSense accounts.


There's been an increase in Google AdSense interest within the rapidly developing Polish online advertising market. We've been supporting our Polish publishers through our Help Forum, where they can share experiences and help one another with their AdSense-related issues, and are thrilled to be taking the next step with this new information platform.

Joining English, French, Italian, German, Spanish, Russian, Dutch, Turkish, Portuguese, Japanese, Chinese - Traditional, Chinese - Simplified, and Korean, Inside AdSense Polska is our fourteenth Inside AdSense blog worldwide. Check out the right navigation bar under the header "Related Google Blogs" for links to all of them! We hope to launch additional Inside AdSense blogs in the future so we can continue to reach even more of our global publishers.

Wherever in the world you are, we hope to see you Inside AdSense!



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Posted By Inside AdSense Team to Inside AdSense at 11/05/2010 09:10:00 AM

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Wednesday, November 3, 2010

[Inside AdSense] Join us for a webinar to learn the basics of DFP Small Business

Next week, our friends from the DFP Small Business team will be
hosting
a free online seminar to introduce AdSense publishers to DFP Small
Business.

For those unfamiliar with DFP Small Business, it's Google's free
hosted
ad serving solution that helps website publishers manage and grow
their
online advertising business. If you don't currently have an account,
learn more and sign up for free today by visiting the DFP Small
Business website.

The webinar will provide you with an introduction to ad serving, a
live
demo of DFP Small Business, and best practices for setting up your ad
inventory and trafficking an ad campaign.

Title: Getting started with DFP Small Business
Host: The DFP Small Business Team
Date and Time: Wednesday November 10 at 10AM GMT

Register here:
https://google.webex.com/mw0306l/mywebex/default.do?nomenu=true&siteurl=google&service=6&main_url=https://google.webex.com/ec0605l/eventcenter/event/eventAction.do%3FtheAction%3Ddetail%26confViewID%3D406348125%26siteurl%3Dgoogle%26%26%26

All publishers are welcome to attend the webinar, but please note the
UK friendly start time of the session.

Posted by Katrina Kurnit - Inside AdSense team

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Posted By Inside AdSense Team to Inside AdSense at 11/03/2010 05:45:00
AM

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Monday, November 1, 2010

[Inside AdSense] AdSense in Your City is coming to Seattle


Over the summer, we traveled to five cities across the US for our AdSense in Your City program. The first round of roadshows got great reviews from attendees, so we wanted to extend the program to meet more of you and provide publishers in a different part of the country with personalized optimization tips.

On Wednesday, November 10, we'll be in Seattle for our fall AdSense in Your City adventure. A few of our optimizers will be in town to hold 20-minute optimization sessions at a local coffee shop between 10:00 am and 4:00 pm. We're going to keep it casual this time around, so we can provide one-on-one consultations to as many of you as possible.

We'd love to meet you, so please fill out this form if you'll be in the Seattle area on November 10 and would like to schedule an appointment with our team. Once we get your RSVP, we'll follow up via email with additional details if there's still room. Scheduling will be done on a first-come, first-served basis, but we'll do our best to include as many of you as space will allow.

See you in Seattle!



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Posted By Inside AdSense Team to Inside AdSense at 11/01/2010 11:12:00 AM

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